Free for the 9.9 window — until 9 September 2026

9.9 Selling Price & Margin Calculator

Set a price that survives platform fees, campaign discounts, vouchers, ads and returns — before you commit cash to a minimum order. Built for Shopee, Lazada and TikTok Shop sellers in MY, SG, PH, TH, VN and ID.

Your numbers

Everything updates as you type. Optional fields left empty count as zero.

Currency & platform
VND and IDR show as whole numbers.
Choosing a marketplace prefills a typical commission range — edit it to match your own quote.
%
Typical published ranges: Shopee 5–8%, Lazada 3–6%, TikTok Shop 2–5%. Rates change by market, category and campaign — verify your current rate in the Seller Centre.
Sourcing
RM
Landed unit price from your supplier quote.
Minimum order quantity.

Minimum order spend if you buy the MOQ: RM 1,200.00 — this is the cash you must have available.

Selling plan for 9.9
RM
The price shown on the listing, before campaign discount.
Your 9.9 window forecast.
Fees & per-unit costs
%
Typical 2–3.5% depending on market and payment method.
%
Required discount to join the slot.
%
Seller-funded part of store vouchers and cashback, on the discounted price.
RM
Discovery / affiliate cost attributed to one unit sold.
RM
Free-shipping vouchers or delivery you absorb.
RM
Poly bag, box, insert card, labelling.
%
COD and fashion categories often run higher.

No currency conversion. Every figure is in the single currency you picked above — costs and prices are never mixed across currencies. If your supplier quotes in USD or CNY and you sell in VND, convert the number yourself before typing it in. [VERIFY] add live FX before launch.

Verdict

Healthy: 54.9% net margin, RM 19.70 per unit.

Lock supplier stock and confirm the MOQ now — you can absorb a price cut of about 62% before this SKU stops paying. Keep sourcing below RM 31.70 if you renegotiate.

What you actually keep

All per-unit figures in MYR, after the 9.9 campaign discount.

  • Effective selling price after campaign discount RM 35.91
  • Net profit per unit before returns RM 20.68
  • Net profit per unit after return rate RM 19.70
  • Net margin of effective price 54.9%
  • ROI on ad spend profit per unit of ad cost no ad spend set
  • Break-even selling price where profit = 0 RM 15.11
  • Max sourcing cost at this price still breaks even RM 31.70
  • Total profit for projected units after returns RM 2,954.66
  • Capital tied up in stock units vs MOQ, whichever larger RM 1,800.00
Fees and seller-borne costs, per unit sold
Cost line Rate Per unit
Platform commission6.50%RM 2.33
Payment / transaction2.50%RM 0.90
Voucher & cashback (seller part)0.00%RM 0.00
Ads per salefixedRM 0.00
Shipping you absorbfixedRM 0.00
PackagingfixedRM 0.00
Total fees & costs per unitRM 3.23
Sourcing cost per unitRM 12.00
Cost to serve one order (all in)RM 15.23
How each number is calculated

1. Effective price

effective_price = listed_price × (1 − discount%)

2. Fees charged on the price (proportional)

platform_fee = effective_price × platform% payment_fee = effective_price × payment% voucher_cost = effective_price × voucher% refundable_pct = platform% + payment% (these scale with the price)

3. Costs that stay fixed whatever the price

sunk_per_unit = sourcing_cost + shipping + packaging + ad_spend

4. Profit per unit, before and after returns

profit_before_returns = effective_price − sunk_per_unit − platform_fee − payment_fee − voucher_cost profit_after_returns = (1 − return%) × (effective_price − platform_fee − payment_fee) − sunk_per_unit − voucher_cost

The revenue and the percentage fees both shrink by the return rate, because a refunded order pays you nothing and the platform commission is reversed. Your sourcing, shipping-out, packaging, ad spend and seller-funded voucher are still spent, so they are charged in full.

5. Margin and ad ROI

net_margin% = profit_after_returns ÷ effective_price × 100 roi_on_ads = profit_after_returns ÷ ad_spend (shown as a multiple and a %)

6. Break-even selling price

Because commission and payment fees are percentages of the price, profit is a linear function of the price — so break-even has a closed-form solution. Writing d = discount, r = return rate, f = platform% + payment%, v = voucher%, and K = sourcing + shipping + packaging + ads:

profit(P) = (1 − r) × P(1 − d)(1 − f) − v × P(1 − d) − K Set profit(P) = 0 and factor out P(1 − d): P(1 − d) [ (1 − r)(1 − f) − v ] = K break_even_price = K ÷ ( (1 − d) × [ (1 − r)(1 − f) − v ] )

If the bracket is zero or negative, no price can make money — the discount, voucher and return losses absorb the whole sale, so the tool reports "not reachable".

7. Max sourcing cost at your current price

max_sourcing = effective_price × [ (1 − r)(1 − f) − v ] − (shipping + packaging + ads)

Use this as your negotiation floor: any supplier quote above it puts the SKU into a loss at the price you listed.

8. Cash and stock

minimum_order_spend = sourcing_cost × MOQ capital_tied_up = sourcing_cost × max(MOQ, projected_units) total_profit = profit_after_returns × projected_units

Assumptions worth checking

  • One unit per order. Bundles and multi-buy change the ad, shipping and packaging maths per order.
  • Returned goods are treated as unsaleable — if yours are restockable, your real profit is higher.
  • Platform commission is reversed on refunds. Where your marketplace keeps part of it, raise the commission figure.
  • No GST/VAT/sales tax, no import duty, no cross-border levy, no withdrawal fee. Add them to shipping or packaging if you want them inside the maths.

Read this before you commit cash

  • Commission, payment, voucher and logistics rates differ by market, category, seller tier and campaign, and change without notice. Confirm the live numbers in your Seller Centre before you use them here.
  • This tool estimates. It does not guarantee profit, a campaign slot, a ranking, or that your forecast units will sell.
  • Returns, COD refusal, lost parcels and supplier delays are modelled as an average rate — a bad week can erase the margin shown.
  • Nothing here is financial or tax advice.

Find the source supplier for this product

Paste your target price and MOQ into the sourcing search and get matched factories with verified unit prices, minimum orders and lead times — so the margin you just calculated is the margin you can actually buy.

Search suppliers now

Free to use through the 9.9 window — until 9 September 2026. No card needed.